“Influenced”: Prime Video gets popular content creators to host a new talk show

Prime Video enters the talk show arena with its upcoming innovative talk show. Influenced.

The talk show differs from others in that it is described as a show led by content creators. The series consists of 10 30-minute episodes and is co-hosted by social media stars Achieng Agutu, Eyal Booker, Tefi Pessoa, Taryn Delanie Smith and Cyrus Veyssi. The series will premiere on August 1st.

The talk show combines social media with the traditional talk show format and brings new target groups into contact with life-relevant topics. According to the synopsis:

Influenced is an evolution of the talk show format that bridges the gap between social media and television and is led by a panel of top content creators with diverse areas of influence and interest, as well as subject matter experts whose companies are built across media. Influenced covers everything lifestyle-related, from food, fashion, home design, travel and beauty to entertainment, popular culture, mental health, spirituality and wellness.

Showrunner Jill Van Lokeren is an executive producer. Reese Witherspoon is an executive producer on Hello Sunshine with Hello Sunshine's Sara Rea, Sue Kinkead and Elizabeth Sandorff.

“We are excited to refresh a long-running TV format with our production partner Hello Sunshine,” Lauren Anderson, head of AVOD unscripted originals and targeted programming at Amzon MGM Studios, said in a statement. “We combine the current and relevant from social media with the comforting and familiar of television and can’t thank our partners, creators and guests enough for joining us in this joyful and insightful experiment.”

“Influenced is a blast! A show that perfectly combines the fun and friendly atmosphere of social media with the tips and insights of a 2024 version of a talk show,” added Rea, Head of Unscripted Television at Hello Sunshine. “The hosts have so much chemistry – they make you laugh and cry and make you want to curl up on the couch with them, all within a fast-paced half hour. In fact, some of the guests didn’t want to leave, which speaks to the absolute joy they bring to the screen.”