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Slovenian Tourist Board presents innovative projects to improve the visibility of tourism and sport: audio stories, AI-powered virtual assistant and “Slovenia

LJUBLJANA, Slovenia, May 28, 2024 /PRNewswire/ — Slovenia Is a country with countless natural beauties, cultural treasures, first-class health and wellness resorts And excellent gastronomywhich the Slovenian Tourist Board offers to visitors in an innovative and attractive wayTo achieve this, the committee continuously analyses current marketing trends and develops projects designed to excite tourists, arouse their curiosity and inspire them to further journeys of discovery.

By staying at the forefront of marketing strategies, the Slovenian Tourist Board ensures that the country’s unique attractions are presented in the most engaging and appealing way. Recent projects to promote Slovenia Visibility includes three new projects: Sounds like Sloveniaa series of audio stories, an AI-powered virtual assistant named Alma on slovenia.info and The “Slovenia – Website “Sports Destination”.

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Meet Alma, an AI-powered virtual assistant

Alma, named after the adventurous traveler and writer Alma M. Karlinworks with advanced AI technology and filters content according to users' interests. It draws reliable information from the slovenia.info database and over 50 verified websites of Slovenian tourism destinations and providers. As one of the first AI assistants in Slovenian tourism and one of the few AI assistants integrated into the websites of national tourism organizations in Slovenia, EuropeAlma positions slovenia.info as a reliable source of information and inspiration for international visitors.

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Slovenia – Website for sports goals

Slovenia – sports destination Website serves as a comprehensive resource for organizing sports activities and events, conferences, rehabilitation and inspiration, available in Slovenian and EnglishSports agencies, clubs and event organizers can contact relevant partners directly via the portal. Slovenia. The website also provides direct contacts with specialised sports agencies and associations that can help with the organisation of preparation matches and other logistical requirements. Information on sports accommodation is also available.

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Sounds like Slovenia

Thematic playlists on Spotify and sound stories on slovenia.info offer an immersive audio experience of Slovenia Landscapes and cultural offerings. The topics are categorised into five categories: the sounds of nature, exciting outdoor adventures, cities and culture, health and wellbeing and gastronomy. The audio list created for the global digital campaign is intended to inspire travelers worldwide.

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Together, these projects show Slovenia Commitment to innovation and sustainability in tourism and offers visitors unforgettable experiences in this vibrant European destination with a green heart.

Photo: https://mma.prnewswire.com/media/2422785/Sounds_like_slovenia.jpg

SOURCE Slovenian Tourist Board