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Man behind viral white-gold dress 'that broke the internet' jailed for strangling wife

Keir Johnston and his wife had previously appeared on the Ellen DeGeneres Show in the USA

The man behind the viral “dress that shook the internet” trend has been sentenced to four and a half years in prison for violently attacking and strangling his wife. BBC reported. Keir Johnston, 39, pushed his wife to the ground and strangled her in March 2022 before pulling out a knife.

Ms Grace desperately sent messages to friends pleading for help and eventually dialled 999, screaming into the phone: “My husband is trying to kill me.” Mr Joshnston was then heard making a threatening statement: “Someone is going to die,” according to pefor the Times.

The attack came seven years after the couple rose to global fame thanks to the dress the bride's mother wore at her wedding. In 2015, the dress his mother-in-law wore at her wedding sparked much debate online because of its color. Some viewers saw black and blue, while others thought it was white and gold. However, the dress was black and blue and appeared different due to the quality of the photo.

The couple then appeared on the Ellen DeGeneres Show, where they were presented with $10,000 and a trip to Grenada.

Behind closed doors, however, things were different. The High Court in Glasgow had previously heard that Johnston had abused his wife in the past. Prosecutor Chris Macintosh told the court at an earlier hearing: “There is no permanent police presence on the island and she was in a situation where she felt trapped.”

Days before the attack, wife Grace defied her husband's demands by going to a job interview. The attack happened after Johnston returned home from a pub where he had been drinking. Last month he pleaded guilty to assaulting his wife, causing her injuries and putting her life in danger.

Lady Drummond told the High Court in Glasgow that Johnston strangled his wife for about 20 seconds. The judge said: “At first she was still able to scream. She feared for her life and believed you had intended to kill her. You were very forceful. The strangulation lasted for about 20 seconds. She did not lose consciousness but she felt like she was close to it.”

Sentencing him to four and a half years in prison, Judge Lady Drummond added: “In her victim impact statement she addressed the emotional and psychological impact of your conduct. She is suffering in various areas of her life – emotionally, psychologically and financially. The impact of your actions will last forever. She cannot understand your lack of remorse or compassion towards her. I have considered all the information and taken into account the submission that the court can deal with this with a community sentence. I am afraid the only appropriate sentence for a crime such as this is a prison sentence.”

In addition, he was banned from having any contact with his wife for the next ten years.